DAVID BIANCULLI

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1951: 'Search for Tomorrow' Begins its 35-Year Run
September 3, 2020  | By TV WW  | 4 comments
 
On this day in 1951, CBS premiered the daytime soap opera Search for Tomorrow. The series' main character, for its entire run, was housewife Joanne Gardner, played by actress Mary Stuart. Storylines followed Gardner as she dealt with widowhood, motherhood, remarriage, infidelity, and blindness.

The 15-minute broadcast shared a half-hour block with Guiding Light for its first sixteen years and, in 1968, expanded to a half hour.

As with many soaps, Search for Tomorrow featured a range of actors who moved on to more prominent film, TV and stage productions, including Ken Kercheval, Larry Hagman, Susan Sarandon, John James, Kevin Kline, Morgan Fairchild, Kevin Bacon, Viggo Mortgensen, Jane Krakowski, Sandy Duncan, Lee Grant and Angela Bassett.

In 1982 the show moved to NBC, where it aired until its cancellation in 1986.
 
 
 
 
 
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jim
When I was a kid in the 50's you simply did not disturb my mother between noon and 1PM because that was when her "stories" were on. "Love of Life", "Search for Tomorrow" and "The Guiding Light". That was just about the only time during the day that she got to take just for herself and I think that little respite was as important as anything that was actually happening on the shows themselves.
Sep 3, 2019   |  Reply
 
 
 
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