DAVID BIANCULLI

Founder / Editor

ERIC GOULD

Associate Editor

LINDA DONOVAN

Assistant Editor

KARLE DUNBAR

Social Media Manager

Contributors

ALEX STRACHAN

GERALD JORDAN

CANDACE KELLEY

TOM BRINKMOELLER

MONIQUE NAZARETH

GABRIELA TAMARIZ

DAVID SICILIA

NOEL HOLSTON

JONATHAN STORM

 
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2004: NBC Introduces 'The Apprentice'
January 8, 2013  | By Christy Slewinski
 
On this day in 2004, Survivor producer Mark Burnett brought his successful elimination-style format to the boardroom with the reality game show, The Apprentice. Contestants performed a series of challenges, with the winner receiving a one-year deal to work for the show's host, real estate mogul Donald Trump. Trump's contestant sendoff, "You're Fired!", became a popular catch phrase.

In 2007, the show morphed into The Celebrity Apprentice. A one season spin-off, The Apprentice with Martha Stewart, ran in 2005.


 
 
 
 
 
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Good news, TVWW readers: David’s new book from Doubleday, The Platinum Age of Television: From I Love Lucy to The Walking Dead, How TV Became Terrific is available on Amazon for under $20.

Doubleday says: “Darwin had his theory of evolution, and David Bianculli has his. Bianculli's theory has to do with the concept of quality television: what it is and, crucially, how it got that way."

"The Platinum Age of Television is an effusive guidebook that plots the path from the 1950s’ Golden Age to today’s era of quality TV. For instance, animation evolved from Rocky and His Friends to South Park; variety shows moved from The Ed Sullivan Show to Saturday Night Live; and family sitcoms grew from I Love Lucy to Modern Family. A high point is the author’s interviews with Carl Reiner, Mel Brooks, Norman Lear, Bob Newhart, Matt Groening, Larry David, Amy Schumer and many others...Bianculli has written a highly readable history." —The Washington Post

 

This Day in TV History