What used to be the TV Guide Network has been rebranded and redesigned, beginning today as Pop. Just as much pop culture coverage and focus, but fewer scrolled listings. For the record, one of the new original shows, premiering tonight, is Rock This Boat, a documentary series that goes along on fan cruises to document interactions between fans and stars. The first fan cruise is built around New Kids on the Block – and while that sounds entirely missable to me, I would sign up in a minute for something Matt Weiner joked about during his Television Critics Association press session a few days ago: a Mad Men cruise. So would the major casts members, all of whom raised their hands when asked if they would climb aboard such a cruise. So how about it, cruise lines? Can you imagine the signature drinks, trivia contests and Sixties-era karaoke lists?